Martin Hirons, Managing Director, Sport Business Partners

SBP is an Australian based consulting group that was established in 2001. The company provides strategic advice and insights to the not-for-profit and commercial business sectors through a range of integrated strategy, commercial and market research services. Martin Hirons is the Managing Director of SBP and his core expertise is based around business strategy and market research including data and customer insights, stakeholder needs, service quality and new product development. His experience in the strategy and research industry spans over 28 years. Martin is a member of Australian Institute of Company Directors (AICD), the Australian Market and Social Research Society (AMSRS); a Fellow of the Australian Marketing Institute; and holds a Bachelor of Business and a Master of Business (Marketing) from Monash University. He is also the Chairman of Red Dust Role Models, an Indigenous health promotion not-for-profit program that conducts most of its work with remote communities and youth in the N.T. and W.A.

Sue Kellsal, Rapid Impact

Sue has more than 20 years of experience working with executives to make substantial and sustainable change. She has a relentless focus as she works to pin point key issues, test assumptions and develop evidence-based solutions that can stand up to the rigor of boards, clients, key stakeholders and the community.

 Once the strategy is set, Sue helps leaders to overcome the inertia of the current ways of operating to ensure the full value of their strategy is released. Sue creates positive, long term working relationships with leaders, often moving across organisations, communities and industries to assist clients apply strategy disciplines to new career challenges. These engagements have allowed Sue to work on three continents, with a diverse range of leaders from boutique organisations through to multinationals and communities.